Portfolio

BR Aparas

How I structured the corporate website of a recyclables management company, with one-click quote requests.

Client BR Aparas
Industry Recyclables management and reverse logistics
Role UX / UI Design and development
Company Logical Sites
Focus Authority, ESG and quotes
Website braparas.com.br
View case

I structured the BR Aparas website to convey authority and sustainability, and make requesting a quote a one-click task.

(1) Challenge

Conveying authority, certifications and ESG commitment to companies that need to dispose of waste.

(2) My role

UX/UI Design and development of the corporate website.

(3) Solution

Solutions, certifications, sustainability and one-click quote requests.

(4) Delivery

A corporate website with services, traceability, industries served and clients.

Context and goal

BR Aparas has over 19 years of experience in collection, reverse logistics, buying and selling recyclables and ESG consulting, with its own fleet and full legal compliance.

The website needed to prove that credibility to industrial buyers while leading companies that need to dispose of waste to request a quote in just a few clicks.

Design decisions

(1)
Proof of authority

19+ years, own fleet and legal compliance right up front.

(2)
Certifications and partnerships

A section dedicated to what validates the operation.

(3)
ESG commitment

Sustainability presented as a business model.

(4)
One-click quotes

Quote calls to action at decision points.

Mobile version of the BR Aparas website

Mobile version: the website was designed mobile-first.

Website screens

Screenshots of the live home page, from top to footer. Click any image to enlarge.

(1) Top of the page: above the fold
(2) Middle of the page, part 1
(3) Middle of the page, part 2
(4) Middle of the page, part 3
(5) Middle of the page, part 4
(6) Footer and contacts

On mobile

The same page on a phone screen: content reflows into a single column, with contact calls to action always within reach.

(1) Screen 1
(2) Screen 2
(3) Screen 3
(4) Screen 4

What the website delivers

Solutions Collection and transport, buying and selling, reverse logistics and ESG consulting
Traceability Complete and legally sound
Industries served Manufacturing and other sectors
Clients Trust validated by industry leaders
Contact Quote requests and quick links

From UX to development

At Logical Sites, I handle the project from start to finish: talking with the client, content structure, interface design, development and launch. The focus is a clear website, fast on mobile and with direct paths to contact.

Structure and content Pages built around what the client sells
Interface Responsive, mobile-first layout
Contact Calls to action and WhatsApp at strategic points
Launch Website live, with maintenance support