Portfolio

Dra. Tatiane
Gracietti

How I designed an elegant black-and-gold website to present the Espelhar Method and facial aesthetics procedures.

Client Dra. Tatiane Gracietti
Industry Facial aesthetics
Role UX / UI Design and development
Company Logical Sites
Identity Black and gold
Website dratatianegracietti.com.br
View case

I created an elegant black-and-gold website for Dra. Tatiane Gracietti, with booking straight through WhatsApp.

(1) Challenge

Communicate sophistication and natural results, and present a proprietary facial rejuvenation method.

(2) My role

UX/UI Design and website development.

(3) Solution

A black-and-gold look, the Espelhar Method and procedures front and center, and WhatsApp for booking.

(4) Delivery

A website with the method, specialties (facial, body and hair) and direct booking.

Context and goal

Dra. Tatiane Gracietti works in facial aesthetics and developed the Espelhar Method, a rejuvenation approach that preserves each person's essence.

The website needed to translate this premium positioning, combining science and art, and make it easy to book a personalized consultation.

Design decisions

(1)
Elegant identity

Black and gold to convey sophistication.

(2)
Method front and center

The Espelhar Method presented as a differentiator.

(3)
Proof of experience

Figures on years of experience and patients treated.

(4)
Direct booking

Calls to action and WhatsApp to book the consultation.

Mobile version of the Dra. Tatiane Gracietti website

Mobile version: the website was designed mobile-first.

Website screens

Screenshots of the live home page, from top to footer. Click any image to enlarge.

(1) Top of the page: above the fold
(2) Middle of the page, part 1
(3) Middle of the page, part 2
(4) Middle of the page, part 3
(5) Footer and contacts

On mobile

The same page on a phone screen: content reflows into a single column, with contact calls to action always within reach.

(1) Screen 1
(2) Screen 2
(3) Screen 3
(4) Screen 4

What the website delivers

Espelhar Method Presenting the approach and philosophy
Procedures Facial, body and hair specialties
Experience Years of practice and faces harmonized
Booking Personalized consultation via WhatsApp

From UX to development

At Logical Sites, I handle the project from start to finish: talking with the client, content structure, interface design, development and launch. The focus is a clear website, fast on mobile and with direct paths to contact.

Structure and content Pages built around what the client sells
Interface Responsive, mobile-first layout
Contact Calls to action and WhatsApp at strategic points
Launch Website live, with maintenance support